As a founder of SenaHill Partners, Neil DeSena believed the key ingredient to innovation in FinTech is the people who make technology possible: the leaders, the entrepreneurs, the out-of-the-box thinkers and elite advisors. His spirit, creativity, kindness, integrity and passion were ever present. Neil passed away February 11th, 2017, but his vision lives on with all of us at SenaHill.
Neil started SenaHill after an impressive career at Goldman Sachs, where he led the creation of a pioneering, institutional trading technology system used worldwide for over twenty years.
He was the Managing Director, Global Head of REDI Products at Goldman Sachs from 2000-2006. His leadership built REDI into the industry leading global multi-asset trading system—expanding data centers and global networking through Europe and Asia with full interdependency/redundancy, creating a fully 24×7 global institutional trading platform.
He strategically combined the functionality of FORCE (leading FOC trading system), TradeFactory (Spear, Leeds & Kellogg’s (SLK) program trading engine), WEBet (Goldman’s institutional client futures platform) & REDI into one client facing deliverable. He furthered the product’s global leadership position through seamless integration into GS Prime Brokerage and Clearing Services.
Neil started REDI in 1992 as employee number one. He hit the ground innovating, starting REDI as a single entry order pad for Listed securities (DOT) and by 1997, lead the next transformation with REDIBook (ECN), and by adding Futures & Options into a consolidated front-end. As a partner at SLK, Neil managed the sales, support, product team, and technology team. REDI extended its industry leadership, present on more than 8,000 desktops, executing over a billion shares and 10% of the market daily. Prior to joining SLK, Neil started his career in the back-office at Quick & Reilly Clearing in 1985.
Since 2006, Neil has served as President of his family office, DeSena Investments. The primary investment strategy is focused on taking minority stakes in a diversified portfolio within the Financial Technology arena. He also serves on the board of directors of two portfolio companies.
Neil holds series 7 & 24 licenses.